Get your Project Seen. As Crypto continues to grow and become more competitive, having a compelling narrative and exposure is vital to your project&asop;s growth.
Build your Brand’s Awareness. From Thought-leadership to Securing Placements in Leading Publications, PR is central to your Growth.
Crypto PR involves creating and managing communication strategies for cryptocurrency projects. This includes press releases, media relations, social media management, and influencer collaborations. Effective crypto PR can build trust, enhance brand reputation, and drive project success.
The current markets is highly competitive and volatile. A well-executed PR strategy can differentiate a project from its competitors, attract investors, and foster a loyal community. Crypto PR also helps manage public perception and respond to crises, which is crucial in maintaining credibility.
Compelling Narratives
We’ll help to develop a compelling, clear narrative and story for your audience, community, and project. End-users are inundated with new projects, news cycles, rugs and new narratives over the course of an average day. Having a simple and clear message that resonates will help users understand your project and its value.
Rapport with Outlets & Media
We have established relationships and trust built with outlets, publications & media. As we have worked directly with well- known and established outlets, we have developed good working relationships and are able to secure placements smoothly and efficiently. This allows us to be cost-effective and dynamic.
Crisis Communications
Form reactive outreach and content to minimise any crisis and retain transparency for your project. Plans changes, projects get delayed and macro events and regulations can knock the market heavily. When it comes to your project, maintaining transparency with your community is key to building and maintaining trust.
Events & Conferences
Develop an events and conference strategy covering speakers, topics and talking points – help prepare talking points and messaging. Ensuring your project is seen at established events helps to support your brand, awareness and visibility with key communities and end users.
Media Pitching & Outreach
Targeted pitching to journalists, editors and media outlets, own and earn coverage for your project. Tactical and timely coverage is key to help amplify key events such as TGE, mainnet launch or many pivotal events in your project’s roadmap. Having an always on flow also supports visibility.
Monitoring & Reporting
Report on impact and monitor results from our PR efforts, ensuring we scale toward an ROI. Providing clear reporting allows us to learn, share actionable insights and look forward to scale. Without effective reporting, spend can grow while not driving a positive ROI, or traction for your project.
Working with a crypto PR agency involves a structured process designed to enhance your brand’s visibility and credibility in the cryptocurrency and blockchain sectors. Here’s a step-by step outline of what you can expect:
The process begins with an initial consultation where the agency gets to know your brand, business goals, target audience, and unique value propositions.
Based on the insights gathered during the consultation, the PR agency develops a tailored PR strategy.
The agency works with you to set specific, measurable, achievable, relevant, and time-bound (SMART) goals.
The agency conducts through research to understand the competitive landscape, media trends, and audience preferences.
Based on the performance data, the agency evaluates the effectiveness of the PR strategies and makes necessary adjustments.
Let us give you a hand.
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